The Metaphor Dossier is a conceptual project developed as part of my Master of Design program at Media Design School. It is designed to help brand designers uncover, explore, and implement metaphors in the creation of brand identities.
The project includes a structured framework and tools to guide designers through the process of finding deeper meanings and connections for their projects. Presented as an interactive prototype, The Metaphor Dossier is a working concept that showcases its potential for practical application in real-world design workflows, with plans for future development and implementation.